Unique theme for Flower Trials 2025: Beekenkamp roots to bloom
Added on 14 May 2025
As a proud family business since 1951, growing young plants is in our roots. What started as a 1-hectare nursery, driven by passion, hard work, and dedication, has grown into an internationally leading player in breeding and young plant production. During Flower Trials 2025, we will show how these roots still form the foundation of everything we do—from innovation to sustainability, and from craftsmanship to collaboration.
The journey begins in the heart of Beekenkamp. Step through the hygiene gate and experience what goes on inside our greenhouses. From there, the plants continue their journey to growers, retailers, and garden centers, until they finally shine in their ultimate destination: a beautiful, blooming garden.
During the Flower Trials, the revolutionary Pericallis POP series will once again be on display. POP will be presented in both 12 cm and 15 cm pots. Also discover the powerful appearance and unique characteristics of Verbena Fuerte. Both crops are true eye-catchers and offer plenty of inspiration for growers, retailers, and garden centers.
A special highlight this year is the introduction of the LaBella Dahlia Grande Chocolate series—a dark- leaved series with unique double flowers in four striking colors.
In addition, a completely new crop will be introduced, once again demonstrating that innovation is deeply rooted in everything we do. Be surprised and discover the countless possibilities this genetics has to offer.
We look forward to welcoming growers, retailers, garden centers, and trade professionals in week 24! Our venue is fully wheelchair accessible and open to everyone. Register via the link below and experience the journey from Roots to Bloom!
Aftermovie Flower Trials 2024
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