Canadian greenhouse grower wins two Global Packaging Awards
Added on 12 February 2024
For the HallowYoom label, the design team put a Halloween spin on the company’s Yoom® tomato. The Yoom, which is traditionally marketed to the tomato enthusiast for its range of flavours from savoury to fresh, with a hint of plum-like sweetness, was transformed into a Halloween-leaning design.
The Organic Greenhouse Berries showcases communication excellence on pack. “Using icons and text to simplistically and engagingly highlight the benefits of greenhouse-grown berries to shoppers while simultaneously showcasing product quality is an example of marketing excellence,” notes a press release.
Image by jcomp on Freepik