Every aspect of organic strawberry production considered

Every aspect of organic strawberry production considered

With its organic strawberry program, Nature Fresh Farms focuses on every small detail to get it right.

Every aspect of Nature Fresh Farms’ organic strawberry production is intentional.

Based out of Delta, Ohio, the company’s organic strawberry production encompasses 45-acres, separated from tomatoes grown elsewhere in the facility. Under supervision of director of growing operations Octavio Perez Rodriguez, there is a team managing everything from pollinators to scouting and anything else the crops need.

Rodriguez and other growers visited Holland three times to learn and train in the art of indoor berry production. They also trained in Canada and did roughly an acre of trialing there.

“We grew that crop for winter,” Rodriguez says, “and we learned a lot from that trial.”

“Nature Fresh Farms is always looking for ways to support our customers by listening to their challenges and addressing their concerns,” said Matt Quiring, senior vice president of sales & marketing at Nature Fresh, when the company announced the organic berries. “One such challenge was field berry supply, particularly ongoing weather and water challenges that continue to impact field growers, causing inconsistent supply. Our organic greenhouse berries address this concern, providing peak supply while field grown is most depleted and filling in supply gaps.

“Because of this,” he added, “greenhouse farmers are able to provide a more favorable crop that is consistent in flavor, freshness, quality and availability, and provide consumers with a fresher berry that is selected for taste and eating experience versus shelf life and transportability.”

Continue reading.

Image by freestockcenter on Freepik

Source:

Share



Hortibiz Newsradio
Tune in!

Hortibiz Newsradio

24/7 news and information

Stay up to date with Hortibiz Daily News.
Subscribe to Hortibiz Daily News!

Stay up to date with Hortibiz Daily News.

Horticultural news, market insights and technology

Career at Holland Hortimedia?
Apply!

Career at
Holland Hortimedia?

Content manager m/f – Sales manager m/f

Ads from tuinbouwmarktplaats.nl

Today on Hortibiz Newsradio, listen back to podcasts!