Focus on trends during Dutch Lily Days

For the past few years there has been a great interest in double-bloomed lilies. These stunning flowers are clear winners and a favourite among consumers, with their profusion of petals, some even resembling peonies. There is also an increasing demand for pollen-free varieties that the breeders have paid attention to.

Scented or not

Pollen is not the only aspect that consumers would like to see improved in lilies; their pervasive scent is not always appreciated. That is why more breeding work has been done to create less heavily scented and unscented novelties. But as there are also still markets that demand a scent, the scented lily will remain widely available.

Resilience and sustainability

Resistance is another topic that will undoubtedly come up at the Dutch Lily Days. Sustainably cultivated flowers are a must in modern society so breeders are working hard to improve the resilience of lilies. In the coming years major advances are expected, and it will become apparent if the sector has gotten there in time.

Participants

The talks about these and other topics can be conducted at the start of June at the 13 participants in the Dutch Lily Days 2024. Interested parties are welcome at: P. Aker, Boots Flowerbulbs, Van den Bos Flowerbulbs, Bot Flowerbulbs, De Jong Lelies Holland, Lily Company, Onings Holland Flowerbulbs, C. Steenvoorden, Gebr. Vletter & Den Haan, VWS Flowerbulbs, World Breeding, Zabo Plant and Royal Van Zanten Flowerbulbs.

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