Mitsui invests in a Netherlands-based tomato seed company

27-11-2020    15:05   |    Ag News

Mitsui & Co., Ltd. ("Mitsui", Head Office: Tokyo, President and Chief Executive Officer: Tatsuo Yasunaga) has reached an agreement to take a 75% stake in Totam Seeds B.V. ("Totam"), and signed a share purchase agreement on November 25, 2020. Totam is an innovative seed company based in the Netherlands, active in research, breeding, and the sales & marketing of hybrid tomato seeds for the fast-growing active greenhouse1 segment. Tomatoes represent the largest crop segment in the vegetable seed market, and Totam has a proven track record in developing high-quality tomato seeds.

Active greenhouses with climate control enables year-round production and stable supply against the backdrop of the changing climate while minimizing labor which is an issue for the global agriculture industry.


Mitsui will partner with Prominent U.A. ("Prominent"), the largest tomato growers' association in the Netherlands, a leading country in the area of active greenhouse production technology. This partnership will enable Totam to leverage Prominent's vast experience in the production of tomatoes under active greenhouse conditions and insight into latest consumer trends, and strong research and development capabilities of Mitsui's seed ecosystem such as Top Seeds International Limited to develop new and innovative varieties.


Mitsui plans to supply active greenhouse farmers around the world with tomato seeds developed by Totam, alongside comprehensive solutions based on Prominent's know-how (e.g. irrigation, systems, sensors, etc.).


Mitsui is placing a focus on responding to increased demand for food due to growth of the world's population, as well as ensuring a stable supply of food in response to climate change, and addressing increasing demand for vegetables to improve people's health and living standards. The vegetable seed business, which is a potential solution to these challenges, has been positioned as a key strategic area, and through this investment, they will contribute to the improvement of people’s diets around the globe.


Source: Ag News

Photo Courtesy of Mitsui & Co.

Comments (0)

No comments found!

Write new comment

More news