Rijk Zwaan to exhibit at GreenTech for the 1st time

14-05-2019    02:30   |    Rijk Zwaan

International vegetable breeding company Rijk Zwaan will be exhibiting at GreenTech for the first time ever this year. The Netherlands-based firm is a valuable partner for investors in the high-tech greenhouse industry. The theme of this year’s trade show, which is being held in Amsterdam from 11-13 June, is ‘Solutions for horticultural projects – top-quality seeds and high-level services’.


GreenTech is an interesting event for international investors in the high-tech greenhouse industry. The sector is regarded as increasingly appealing because high-tech greenhouses are an efficient and sustainable way of producing food. Rijk Zwaan can make a key contribution to large-scale projects, according to Jan-Willem Cirkel, Manager of Horticultural Projects at the company: “Rijk Zwaan is based in 30 countries. Our in-house experts provide high-level services related to crop advice, chain management and market intelligence. Our network is extremely beneficial for newcomers to the industry because we know international suppliers to the horticultural sector as well as local players. That’s why we will be exhibiting alongside the technology companies at GreenTech; we help them to provide total solutions. We encourage trade show visitors to come and get to know us better.”


First and foremost, in line with the event’s theme, Rijk Zwaan offers a very broad range of top-quality vegetable seeds. At its stand, the vegetable breeding company will be displaying reliable, stable varieties for the production of crops including tomatoes, peppers and cucumbers. Varieties such as Brioso RZ and Trovanzo RZ minimise the risks of a poor harvest, thus guaranteeing a good yield.

Also in the spotlight on the stand will be the company’s lettuce varieties that are suitable for hydroponics – the high-tech water-based method for growing leafy vegetables. This is an efficient, eco-friendly and food-safe technique that involves few if any chemicals and can be used anywhere in the world to contribute to the sustainable production and consumption of vegetables. “That’s how we share a healthy future.”


If you are interested in collaborating with Rijk Zwaan or would just like to find out more, please feel free to visit the stand (12.513) at the RAI venue in Amsterdam to meet Jan-Willem Cirkel (j.cirkel@spam-protectrijkzwaan.nl) and other members of the team.

Photo credit: Dehullu

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